Southeastern Grocers, and its Winn-Dixie stores, was looking to bring a fresh look and feel to in-store signage, seasonal campaigns and more. We helped deliver comprehensive, year-round support, crafting marketing materials tailored to the grocery industry’s unique rhythm.
Environmental Design
Winn-Dixie store, Apopka, Florida
Promotional Campaigns
"Let's Talk Meat"
This campaign was created to re-establish Winn-Dixie not only as your family's neighborhood butcher, but as the best place anywhere to get meat. Direct mailers, billboards and organic social posts showcase the butcher as a trusted guide, ready to talk meat and deliver on a legacy of quality, value and service.
Price Hold
The Price Hold campaign promoted everyday cost savings at Winn-Dixie. Their lower prices are low, and will stay low.
Snowbirds
This campaign targeted the travelers to the southeast US in the winter months.
Weekly Circular
